Younger folks probably don’t pay as much attention to them. It’s tough to remember to send a note after the holiday or birthday hubbub has died down, too.Īnd does anyone even read them? It probably depends on your generation: Boomers seem to keep track of every “thank you” missive they get, whether it’s in email or physical card form. We’ve all been bugged by our moms - or bugged our kids - to send thank-you notes to random family friends, expressing our appreciation for a vase that’ll get used once every few months, tops. The easiest card to forget might be a thank-you note. After all, typing out a few sentences and hitting send is quick, efficient, and doesn’t require a trip to the post office. Over the next five years, researchers predict that greeting card sales will begin to dwindle as more and more people feel comfortable sending their well wishes digitally. In fact, we’re the largest buyer of greeting cards in the world: In 2020, Americans spent more than $7 billion on sentimental cards and their matching envelopes.īut considering how easy it is to send a quick thank you message over text or email - or by using one of the dozens of e-card companies like Paperless Post and Group Greeting - the old-standby paper card industry is expected to change. Believe it or not, Americans love sending snail mail.
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